Personas that update themselves as your customers change
Corha drafts evidence-backed personas from your real customer data and keeps them current, so they stay useful long after the workshop ends.
Most personas die in a slide deck
Teams invest in personas once, print them on a wall, and watch them drift out of date within a quarter. Because they were built from assumptions and never refreshed, people stop trusting them.
A persona is only useful if it reflects who your customers are right now.
What you can do with Corha
Drafted from real evidence
Corha builds starter personas from your calls, tickets and surveys, not from a brainstorm, and shows the evidence behind each trait.
Always up to date
As new signal arrives, personas update on their own, so what you see reflects the customers you have today.
Chat with a persona
Ask a persona a question and get an answer grounded in the evidence it was built from, useful before a launch or a call.
From data to a living persona in four steps.
- 0101Connect your sources
Point Corha at your calls, tickets and surveys.
- 0202Corha drafts your personas
Starter personas are generated from the evidence, with each trait sourced.
- 0303Review and refine
Adjust, merge or split personas so they match how you think about your market.
- 0404Keep them live
New evidence updates the personas automatically, so they never go stale.
Questions about persona building
- How long does it take to get personas?
- Connect a source and Corha drafts starter personas in minutes, which you then review and refine rather than build from scratch.
- What makes a persona living?
- It updates itself as new customer evidence arrives, instead of being written once and left to go stale.
See it with your own data.
Connect your first source and Corha will draft your starter personas in under five minutes.